Growth & Markets

New markets, opened properly.

Growth into new markets and channels is where good businesses stall on execution and relationships.

Jurisdictions

Active relationships across Europe, the UK, MENA, China, India, Southeast Asia, and North America

Typical timeline

Typically nine to thirty-six weeks depending on the market

Fee basis

Retainer, with success fees where a specific partnership or supply line is the goal

The mandate

We combine market intelligence with an active international network built over years of hands-on trade, opening real doors to partners, suppliers, distributors, and talent, and supporting execution on the ground. The network is what makes an expansion happen rather than remain a plan.

International expansion and market entry

Choose and execute the right entry approach for each target market, from partnerships to local entity setup.

You receive: Market assessment and entry-mode recommendation.

Partnership facilitation and distribution

Warm access to established distribution networks and channel partners in your target markets.

You receive: Negotiated partnership or supply agreements, plus the first-stage commercial operation on the ground.

Supplier sourcing and vetting

Direct connections to vetted manufacturing and supply partners, with due diligence and negotiation support.

You receive: Vetted supplier or distributor shortlist, with logistics, insurance and export-compliance setup.

Technical talent and outsourcing

Access to specialised technical teams and outsourcing partners to support delivery and growth.

You receive: Local entity setup and banking relationships where the operation needs them.

How it runs

How a mandate runs.

01

Market assessment

Size the opportunity, the risk, and the route in before committing capital or time.

02

Entry strategy

Choose the entry mode, the partners, and the sequencing that fit the business and the market.

03

Local setup

Stand up the entity, banking, and operational infrastructure on the ground.

04

Partner sourcing

Identify, vet, and negotiate with the distributors, suppliers, or channel partners that close the loop.

Track record

Mandates tagged Growth & Markets.

International Trading & DistributionGeneva & ParisOperations & Efficiency · Growth & Markets

H&E Signature

The situation

H&E Signature, a Geneva-based international trading and distribution group, needed to lift operational performance and margins before stepping into a new market. The brief covered an operational and financial review of the business, then a structured entry into France, standing up the Paris office and the commercial operation behind it.

The mandate

M&G Signature ran the operational and financial review end to end, redesigning how the business was run and how its margins were managed. We then structured the French market entry, stood up the Paris office, and built the commercial operation behind it.

The outcome

An operational and financial review that lifted margins by 22 percent, followed by a structured entry into the French market. Result: leaner operations, stronger margins, and a successful Paris launch.

Impact

22% margin uplift, leaner operations, successful Paris launch

Media & ProductionParis, FranceCapital & M&A · Growth & Markets

Cendre & Or Production

The situation

An opportunity to build a premium audiovisual production house in Paris from the ground up, a company capable of competing at the top of the French market across cinema, television, music videos, advertising, and branded content.

The mandate

M&G Signature originated and built the company end to end. We created the entity, structured the team, designed and organised the service offering, built the full digital presence, and took on the financial and operational management of the business. We made the strategic introductions that connected it to brands, broadcasters, artists, and institutional partners.

The outcome

Cendre & Or Production is live and operating, with a portfolio spanning eighteen productions across film, series, music video, and advertising. Its credits include a theatrical feature with over 3.5 million French admissions and a music video with more than 100 million views, alongside broadcaster relationships and institutional partnerships.

Impact

A premium production house built from inception to operation, 18 productions, a 3.5M-admission theatrical feature, a 100M-view music video

Automotive / ManufacturingAlgeria & MoroccoGrowth & Markets

North Africa Market Entry

The situation

A manufacturer of new energy commercial vehicles, building buses, light trucks, and logistics vehicles across electric, hybrid, and hydrogen platforms, wanted a local assembly and manufacturing foothold in North Africa. Two markets were in play. Morocco offered an established automotive cluster and a working supply chain. Algeria was actively courting foreign automotive investment on far stronger terms but was structurally difficult to access. The company needed a decision it could defend and a route in.

The mandate

M&G Signature assessed both markets against the client's product range, comparing the Moroccan cluster and its incumbent competition with Algeria's incentive regime, energy cost base, and competitive whitespace, and recommended Algeria. We then mapped the regulatory and investment framework, sequenced an institutional approach to resolve the deadlock between the company and the Algerian authorities, drafted the full documentation pack, and positioned the company through in-country advisers with standing in the sector.

The status

A live market-entry mandate, with both markets assessed, the documentation delivered, and the institutional approach underway.

Impact

Two North African markets assessed, one selected, and a closed route opened through sequencing and local standing

Common questions

Things prospects ask first.